Privacy policy

Lyfe™ Brew, Inc. (“Lyfe™ Brew”, “we”, “us” or “our”), which includes our affiliated companies, is aware that you may wish to be informed about how your personally identifying data and information, such as name, address, e-mail address, telephone/fax numbers, credit/debit card information, demographic information, gender information and responses to survey questions (“Data”) that you may provide to Lyfe™ Brew, are treated. Accordingly, we have developed this Privacy Policy (“Policy”) to explain our use of your Data as well as our precautions to keep your Data confidential and secure. By ordering our products and using our services, you are consenting to the Data collection and use practices described in this Policy, as modified from time to time by us in our sole discretion. We reserve the right to modify our Policy and invite you to consult this Policy from time to time in order to familiarize yourself with any changes. We will post any new Policy on our websites, changing the date at the bottom of such Policy. The terms of this Policy are without prejudice to any contractual terms you may enter into with us, which shall prevail over the terms of this Policy.

CALIFORNIA PRIVACY NOTICE

The California Consumer Privacy Act (“CCPA”) requires us to make specific disclosures about how we collect, use and share the personal information of California residents who are subject to CCPA. CCPA also grants such California residents certain rights related to their “personal information.” This section outlines contains these disclosures and instructions for California residents who wish to exercise their rights under CCPA.CCPA defines “personal information” as including particular categories of information. We are required under CCPA to tell you which categories of “personal information” we collect and which categories of personal information we disclose for “business purposes” or for a “sale” purposes as these terms are defined under CCPA.

  • In the past 12 months, we have collected the following categories of personal information from California residents (“California Personal Information”): identifiers; payment information; signature; physical characteristics or description; characteristics of protected classifications under California or federal law; commercial information; internet or other electronic network activity information; audio, electronic and visual information; professional or employment-related information; education information, geolocation information; and inferences drawn from the categories in this paragraph.

  • In the past 12 months, we may have “sold” (as this term is defined in CCPA) the following categories of California Personal Information to third parties: identifiers (e.g., online identifiers and internet protocol addresses); internet or other electronic network activity information; commercial information and geolocation information. We note that the “sale” of such categories of personal information occurs primarily through exchanging this information with media and advertising companies through our use of cookies and our online advertising practices.

We may disclose any of the above categories of California Personal Information for “business purposes” as this term is defined in CCPA.We collect California Personal Information as described in the “HOW DO WE COLLECT YOUR PERSONAL DATA?”section of this PolicyWe use the California Personal Information we collect for “business purposes” and “commercial purposes” as these terms are defined in CCPA. These purposes are as described in the “HOW DO WE USE YOUR PERSONAL DATA?”section of this Policy.We share California Personal Information we collect with third parties as described in the HOW DO WE SHARE YOUR PERSONAL DATA?”section of this Policy.California resident rights under CCPA. Subject to certain exclusions included in CCPA, and as relevant to our operations, California residents have the rights listed below. We may take steps to verify your identity, as permitted or required under CCPA, before we process your request. Verification may include asking you to provide information about yourself that we can match against information already in our possession.

  • Notice. This means that you can request that we disclose the categories of “personal information” we have collected about you; the categories of sources from which such “personal information” is collected; the categories of “personal information” we have “sold” or disclosed for a business purpose; the categories of third parties to whom the “personal information” was “sold” or disclosed for a business purpose; and the specific pieces of “personal information” we have collected about you in the last 12 months.

  • Deletion. This means that you can request that we delete “personal information” about you which we have collected from you.

  • Opt-Out. This means you can request that we not “sell” “personal information” to third parties. If you would like to opt-out of allowing us to “sell” your “personal information,” Equal prices and services. This means that we are prohibited from discriminating against you if you exercise your rights under CCPA.

HOW DO WE USE YOUR PERSONAL DATA?

We may use the Personal Data we collect from you when you purchase products, enter a contest or promotion, respond to a survey or marketing communication, surf the website, or use certain other site features in the following ways:

  • To personalize your shopping experience and to allow us to deliver the type of content and product offerings in which you are most interested;

  • To allow us to better service you in responding to your customer service requests;

  • To otherwise communicate with you;

  • To determine your eligibility for some of our products, services, sweepstakes, and promotions;

  • For marketing purposes;

  • To process your transactions even quicker;

  • To administer a contest, promotion, survey or other site feature;

  • For security purposes;

  • To send periodic emails; and

  • As otherwise permitted by law or as we may notify you.

If you have opted-in to receive our e-mail newsletter, we may send you information and updates pertaining to your order, in addition to receiving occasional company news, updates, related product or service information, etc. If you would no longer like to receive promotional e-mail from us, please click 'unsubscribe' link on the bottom of each e-mail newsletter.

CONTACTING US

If there are any questions regarding this privacy policy you may contact us using the information below.

Lyfe™ Brew

760-444-7660